south african sourced and Curated products

the Joy

welcome to the joy

meet the Joy

Inspired by Netflix’s Schitt’s Creek’s David Rose, Farrah envisioned a ‘quirky general store’, sourcing only local products to empower South Africans to be able to offer the wider community their bespoke products.

welcome to the joy

meet the Joy

Inspired by Netflix’s Schitt’s Creek’s David Rose, Farrah envisioned a ‘quirky general store’, sourcing only local products to empower South Africans to be able to offer the wider community their bespoke products.

“Every project has potential.
If you allow yourself to see it,
and give it the respect it deserves,
others just may follow suit.”
– Moira Rose, Schitt’s Creek

“Every project has potential.
If you allow yourself to see it,
and give it the respect it deserves,
others just may follow suit.”
– Moira Rose, Schitt’s Creek

the Joy of Pets

the Joy of Foods

about the owner

Farrah resides in Johannesburg with her husband, daughter, and son. After matriculating, Farrah started her journey into the Reproduction industry as a Desktop Publisher.

 

Later she pursued a career as an Art Director in the publishing industry. After 15 years of designing an Architecture and Interior Design publication, the COVID19 pandemic arrived, and the news of the title becoming obsolete.

 

It was during the first lockdown (and her love for Schitt’s Creek) that Farrah realised how truly significant locally produced products were for our country.

 

With 15 years of experience catering to the design needs of our dynamic society, Farrah decided to use this knowledge and research the unique offerings our local small businesses have to offer.

 

Far and wide, treasures were found. Ups and downs were experienced, however, the support of her suppliers lifted her up time and time again, until finally, Farrah had a wide range of purely South African products to house under one JOYful roof.

 

The research continues, and Farrah promises to extend her product ranges, support #localSA and small businesses, while we all strive to rise up in this challenging era!

 

Bronze U-Shape Ring with Murano Glass Circle Detail
Sterling Silver U-Shape Ring with Murano Glass Triangle Detail

the Joy

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#packyourJoy and treat yourself, or a loved one.

Email: joy@thejoy.co.za